Hey Toy wholesalers, big news!
Pop Mart’s LABUBU goes global
βgiven as a “Chinese specialty” gift to UK PM!
Two limited-edition vinyl plush dolls,
not just a cultural symbol, but IP power.
Pop Mart also announced a big plan:
London as European HQ,
7 new UK stores coming,
20+ stores across Europe, 150+ jobs.
They’re even hiring local artists in Europe,
to boost cultural connection.
A new benchmark for Chinese toys going global
βLABUBU’s global move is worth watching!
Do you see the overseas potential of this “Chinese specialty”?
Talk in the comments.
