Toy wholesalers, quick news.
Goliath just bought Crazy Aaron’s.
The brand behind Thinking Putty.
Crazy Aaron’s stays independent.
Still making clay in the U.S.
This is not a small deal.
Goliath has bought 13 brands in 8 years.
After games, jelly, gems,
they are adding clay.
This shows where the market is moving.
Sensory play is becoming core.
Do you see market potential for clay?
Talk in the comments!

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